100 Thieves

100 Thieves ("Hundred Thieves") is a premium lifestyle brand and gaming organization. Built at the intersection of competitive gaming, entertainment, and apparel, 100 Thieves was founded in 2017 by Matthew "Nadeshot" Haag, the former OpTic Gaming Call of Duty captain, X Games gold medalist, and 2014 Esports Athlete of the Year. After retiring from competitive play, Matt founded 100 Thieves as a creative outlet for his entrepreneurial passions. In its first five years, 100 Thieves has won multiple esports major championships in Call of Duty, League of Legends, and VALORANT, made Fortnite World Championships, launched the top gaming podcasts on iTunes, sold out countless apparel drops, and is supported by major partners such as Cash App, General Mills, & Rocket Mortgage. The company has raised $60M from investors including Drake, Scooter Braun, Cleveland Cavaliers Owner & Quicken Loans Chairman Dan Gilbert, Artist Capital Management, Ludlow Ventures, Green Bay Ventures, and Sequoia.

Subscribers: 1.5M   Videos: 840   Total views: 265.6M   Gravity: 83.3*  

Channel URL: https://www.youtube.com/c/@100thieves/
Channel ID: UCnrX2_FoKieobtw19PiphDw

Channel was established: 18 October 2017.

Channel's estimated monthly earnings: $14141.69

Go Check Out This Channel »

Channel's Videos

255,788 views
rating from 9,022 viewers

Watch This Channel's Latest Videos »

Niches

This channel has been tagged with the following niches:

league of legends   call of duty  

Click on a tag to view more channels in this niche. Many niches also have Featured Channels that are less than three years old but are outperforming other new channels in that niche.

Key to Niche Colour Coding:
: less competitive niche
: quite competitive niche
: very competitive niche
: not yet researched by SakiAI

Related Channels

Thumbnail of related channel

American Justice Warriors
  29 videos
  502,000 subscribers
  44,283,531 total views

Thumbnail of related channel

Karasmai
  382 videos
  235,000 subscribers
  26,591,041 total views

Thumbnail of related channel

Valkyrae
  289 videos
  3,340,000 subscribers
  173,771,878 total views

Thumbnail of related channel

Enable
  403 videos
  43,700 subscribers
  5,293,303 total views

Thumbnail of related channel

Seso
  479 videos
  204,000 subscribers
  13,693,356 total views

Thumbnail of related channel

IrishThief
  106 videos
  53,200 subscribers
  1,422,992 total views

Thumbnail of related channel

The Demon King Ganondorf
  188 videos
  2,450 subscribers
  2,380,692 total views

Thumbnail of related channel

Hampton Yacht Group
  115 videos
  2,230 subscribers
  872,214 total views

Thumbnail of related channel

Nowack Design
  61 videos
  38,300 subscribers
  1,090,983 total views

Thumbnail of related channel

Synicall
  498 videos
  81,100 subscribers
  17,878,007 total views

Thumbnail of related channel

Beardageddon
  554 videos
  25,000 subscribers
  3,552,223 total views

Thumbnail of related channel

Absolute Crime
  299 videos
  203,000 subscribers
  34,339,822 total views

About this Data

*Gravity is FindAChannel's estimation of how engaging a channel's content is. It helps smaller channels with very engaging content compete with much larger channels. Gravity runs on a percentage scale, with 100% being the highest.

A channel's earnings as shown on FindAChannel are just a rough estimate. There are many factors that will affect how much a channel will actually earn. It is possible that this channel may earn up to 10x as much as our estimated figure. Channel owners may also generate additional income from their channels by using endorsements, merchandise or promotion of affiliate offers.

100 Thieves added to FindAChannel 19 November 2022 (Channel #323870). Entry last modified 16 October 2024.