NIIA

Los Angeles-based artist Niia steps into the roles of both star and auteur on her 2021 If I Should Die EP. After a string of successful projects and collaborations, creatively she took the reins for the first time and executive produced every track on If I Should Die and even directed videos to accompany each of them. Lyrically, she tackled the sort of existential questions typically reserved for French new wave films and essays about Taxi Driver. Musically, she arranged the architecture of an immersive soundscape buttressed by nocturnal jazz, ethereal alternative, and haunting pop. She confronts falling short of her own expectations (and wearing sunscreen all day and night) on the first single “Not Up For Discussion” [feat. Khruangbin bassist Laura Lee]. “We Were Never Friends” [feat. Solo Woods] says “so long” to an ex over bright guitar.

Subscribers: 235K   Videos: 144   Total views: 100.5M   Gravity: 67*  

Channel URL: https://www.youtube.com/c/@niia/
Channel ID: UCnVWBzYphZdQdB5ink9ueMg

Channel was established: 06 November 2006.

Channel's estimated monthly earnings: $345.65

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About this Data

*Gravity is FindAChannel's estimation of how engaging a channel's content is. It helps smaller channels with very engaging content compete with much larger channels. Gravity runs on a percentage scale, with 100% being the highest.

A channel's earnings as shown on FindAChannel are just a rough estimate. There are many factors that will affect how much a channel will actually earn. It is possible that this channel may earn up to 10x as much as our estimated figure. Channel owners may also generate additional income from their channels by using endorsements, merchandise or promotion of affiliate offers.

NIIA added to FindAChannel 25 January 2023 (Channel #343541). Entry last modified 05 September 2024.